You’ve done your research on proximity marketing and you are excited to launch your first campaign. But with so little information available on how to deploy beacons, you may feel overwhelmed with questions like: where should I start? What do I need? How do I do it right?
Here are 9 tips we developed while implementing our Eddystone & iBeacon platform. They’re pretty universal, so no matter what your business is about, you can be sure they’ll help make your deployments easier. (more…)
Kontakt.io’s note: This blog post is written by Bernhard Mehl from KISI, a New York-based customer that specializes in using beacons for security purposes. Bernhard combined current proximity trends and his observations, and created a list of 6 types of beacons that are about to show up shortly. Here’s what he came up with.
At KISI, we use iBeacons in many different forms and for lots of functions. The range of possibilities is already huge, but it’s just the beginning of an exciting technology that has much potential to evolve and transform. (more…)