Business Framework to Discover IoT Value Propositions

September 20, 2019

To serve your customers well, you need to understand their needs. 
Yes, it’s obvious and yes, the same idea applies to any industry you can think of but it has special relevance to the world IoT and solutions based on location data. There is no one-size-fits-all recipe for success in this space and organizing the right ingredients requires a comprehensive examination of the unique circumstances that each client brings to the table. 
Detailed knowledge of the relevant processes, expectations and financial considerations of your client’s use case is the foundation of the tailored solutions you offer. Before you can communicate the value proposition to a client, you have to be confident that your solution is well-matched to a long list of needs. As with other similar deployments, getting the details of an RTLS deployment right in the planning stage is essential to its success when it comes online. 
Getting everything right is a combination of your expertise and feedback from the client. Asking the right questions is the best way to get the answers you need to deliver the best possible service. This goes well beyond the usual things like pain points and budgets to big picture ideas about where they want to go as a company. 
To help in the process of fine-tuning the solutions that you build, we’ve put together a cheat sheet with the questions that will help to deliver the kind of insights that inform your understanding of what your clients really need. They’re the kind of questions that not only give you a window into the issues they’re aware of, but also give you a chance to apply your knowledge to show the ways that RTLS can address other aspects of the way they operate. The list is a shortcut to higher satisfaction on their end and a path to better, more comprehensive service from you. 
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Anna Piasna

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